Thursday, January 30, 2020
African American Essay Example for Free
African American Essay Working with African American men as a counselor its necessary to have a strategic plan to be able to work around there ego. African American men in no way wants to feel belittled or not in control. African American men wants to play the ââ¬Å"head of the household roleâ⬠. According to this case study I would like to do role playing so both individuals can have a better understanding how the other feel. Majority of the therapy sessions would be role playing with some talk sessions. I would like to play the mediator role in this specific case and give homework assignments to the couple. Given that I donââ¬â¢t see Sue as the issue the session would mostly be geared towards Jeremy. Given the Chinese culture I am more worried about how therapy will work for Jeremy. Chinese culture â⬠¢Small numbers of close, lifelong friends who feel deeply obligated to give each other whatever help might seem required. â⬠¢Relationships with other people involve reciprocal obligations. â⬠¢Avoid direct confrontation, open criticism, and controversial topics. â⬠¢maintain harmony â⬠¢Faith in personal relationships than in written rules and procedures for structuring interactions. Questions I would like to address 1. Prior to marriage how did Jeremy about an interracial child? 2. What has influenced Jeremy thinking on having a child? 3. Why has the dynamics of the relationship changed since Sue parents moved to the same city? 4. Has Sue parents been an influence on their relationship? 5. Has Sue discussed her concerns to Jeremy about their marriage? 6. How was Jeremy and Sur relationship prior to marriage? 7. How does Jeremy family feel about his marriage? 8. Besides the issue with having a child, what other issues is the marriage facing? 9. Jeremy working more hours, is that optional or mandatory? 10. What are some of Jeremy concerns about having a bi-racial child?
Wednesday, January 22, 2020
The Biological and Psychological Drives Behind Consumerism Essay
Most of us like to think that we are reasonable, rational, and independent thinkers and actors. Thus, we believe that we have a good enough reason for our choices. However, we often erroneously buy products succumbing to strange compulsion. It is a power of consumerism. The term consumerism is defined as the tendency of people to identify strongly with products they consume, particularly of name brands and status-enhancing appeal. Then, how does the power of consumerism win over our rationality? In this situation, we pretend to regard the primary cause of the impulse consumerism is the commercial seductions. The truth, however, is that the shopping indulgences does not originate from a manipulation of the commercial advertisements, but rather a biological and psychological drive planted in every one of us. The biological and psychological drives for our consumerism are evidenced by: in order to show off, to get rid of stress, and to follow the fashion. Virginia Postrel explains about a reaction of Afghans when they get liberated after the Taliban fell. Although they are not been exposed of any ââ¬Å"ubiquitous advertising or elaborate marketing campaignsâ⬠at all, consumerist impulses expressed as if they were ââ¬Å"celebrating the end of tyranny by buying consumer electronicsâ⬠(301). This reaction well shows the human desire aesthetic value and also the power of consumerism. In my case, the power of consumerism comes to the surface when I get to choose a product of between famous brand and no-name. I often make a decision to afford the cheaper one; and then with the profit ââ¬âactually not a real profitââ¬â that I earn from buying the cheaper one, I tend to make a reasonable excuse to spend the remained money for the rest of the shopping. It i... ...ver us than we realize. I think this quotation strongly describes beyond what I have said about the internal drives of people: "I can imagine it, therefore I want it. I want it, therefore I should have it. Because I should have it, I need it. Because I need it, I deserve it. Because I deserve it, I will do anything necessary to get it." Before your consciousness being attacked directly by "imagin[g] it," first try to recognize what your internal needs are and set your limits rationally. Wanting things is perfectly human desire. However, buying material things doesnââ¬â¢t lead us to have a happier and more fulfilling life. The more you rely on superficial things to satisfy your needs for belonging and identity, the more dissatisfied youââ¬â¢re likely to be over the long run. If we cannot control ourselves, we can easily surrender to worship of consumerism and materialism.
Tuesday, January 14, 2020
Introduction To Duty Of Care In Health Essay
I heard you were thinking of working in the Care Profession which is excellent, I just wanted to fill you in on a few things which would help you. Health and Social Care work places have what is called a duty of care which means that you have a duty of care towards the people that you are looking after that means you must do everything you can to keep the individuals you look after safe from harm. It is not only the work place that has to prioritise the safety, welfare and interests of the individuals using the service but also the care staff. Care workers must also have a duty of care towards other staff members to ensure that all working conditions are safe and suitable to deliver the best service they can. It also means being a responsible care giver for other individuals who could be too ill or physically unable to care for themselves and requires another person to assist them on a daily basis, this could include assisting the individuals with their personal hygiene, safety, meal preparation or other medical and physical needs until they are met to the highest standards that the individual is happy with. Duty of Care affects the way people work as the employer provides policies and procedures and ways of being aware of any dangers by carrying out Risk Assessments. Social Care workers and Care organisations must do as much as possible to keep individuals safe from harm, we do these Risk Assessments by looking for either a hazard which is an actual or potential such as a chemical or process that may lead to an accident, also risks a situation that can lead to a hazard and carry the possibilities of something serious happening.
Monday, January 6, 2020
Essay on The Relevance of Logic in Our Everyday Lives
BABCOCK UNIVERSITY ILISHAN-REMO OGUN STATE AN ASSIGNMENT SUBMITTED IN PARTIAL FULLFILLMENT OF THE COURSE PHILOSOHY AND LOGIC TOPIC: THE RELEVANCE OF LOGIC IN EVERYDAY LIFE. DEPT: BUSINESS ADMIN AND MARKETING COURSE: BUSINESS ADMIN MATRIC NO: 06/0388 SUBMITTED TO: MR FILADE SUBMITTED BY: FOLARIN ABISOLA 400LEVEL. TOPIC: THE RELEVANCE OF LOGIC IN OUR EVERYDAY LIFE WHAT IS LOGIC ALL ABOUT? Logic can be seen as the basic structure of reasoning. According to Karl Marx, he defined logic as the money of the mind. Also according to Steven layman he find logic as the basis method of evaluating arguments. Logic is a way of learning to think and communicate clearly and coherently. In daily living, clear and coherent communication isâ⬠¦show more contentâ⬠¦Logic, is a deductive reasoning that results when the human brain calculates the most rational and acceptable outcome of any given situation and recognizes that answer as the most constructive, and consequently the most desirable. When faced with any situation you can divide the reactionary decision into two groups; rational or irrational, instinctual or improve, emotional or logical. Emotional responses tend to be the strongest desire in the moment, when followed outcomes like crimes of passion or moments of extreme passion. I tend to think that acting on an emotional paradigm feels better, and tends to be more rewarding but it also tends to precede more danger. Logical responses happen when the individual looks at a situation from a third party and recognizes the moral obligation or larger demographic of opinion that would rationally decide the correct decision. Logic: * Enables clear thought through a rigorous demand for truthfulness; * Because thought processes are clarified, the use of logic enables consideration of all available options for opinion and action, and decreases the persuasive power of popular opinion; * Because available options have been fairly considered, the use of logic increases the likelihood that subsequent opinions and actions will adhere most closely toShow MoreRelatedThe Manipulative Nature of Propaganda Essay615 Words à |à 3 Pagesawareness of propaganda, writers George Orwell, Newman and Genevieve Birk, as well as D.W. Cross, explain the various ways in which a targeted audience may succumb to the manipulation of language and logic. Orwell Newman and Genevieve Birk focus on the slanted information that we receive in our everyday lives. In fact, much of the information we read and hear slants towards audiences having a specific response (Birk and Birk). What take from that information is screened, slanted by selected facts, emphasisRead MoreEthical And Ethical Implications Of Unethical Behavior889 Words à |à 4 Pagestherefore, it is not surprising that in our media the level of unethical behaviors has become part or parcel of everyday lives. While the current population has resounding aired their frustrations via Gallop poll about the decline in public confidence in our various media forums, little has been done to improve the ethics in human communication. Many media forums have upheld the status quo that ratings matters over ethics. We have seen over and over that our contemporary ethical landscape is plaguedRead MoreThe Funeral Of Julius Caesar863 Words à |à 4 Pagesthe townspeople to believe his was in the ri ght, and did it solely for their benefit. The reasons for the assassination were stated clearly and in a mechanical sense, it seemed none could argue with his logic. He offered to commit suicide and a citizen promptly shouted, ââ¬Å"Live, Brutus! live, live!â⬠(), demonstrating that his justification had quickly won their support. He spoke with few interruptions, excluding when he asked a question warranting a response from the crowd. He had no preamble, justRead MorePluralism As An Ethical Imperative For A Democratic Communication1126 Words à |à 5 PagesTaylor, the importance of my self relies upon the principle of originality: ââ¬Å"each of our voices has something unique to sayâ⬠(Taylor, 1994: 29). Indeed, the idea of authenticity rises at the same time hierarchical society -in which identity was fixed by social position-, declines. This doesnââ¬â¢t mean neither actual inequality ceased to play a role in social reproduction, nor social positions didnââ¬â¢t de fine peopleââ¬â¢s lives, but defined the conceptual lenses through which modern individual has been definedRead MoreHow Far Do The Media Influence Your Own Sense Of Personal Identity And Self Definition?1306 Words à |à 6 PagesHow far do the media influence our opinions and contribute to our own sense of personal identity and self-definition? Introduction Everyday our minds get filled with new information, images and sounds. Enormous amounts of information streams give us certain idea of the world we live in. Of course media consumption is personal and sometimes very selective for each individual. Even though we cannot build a wall between us and information that is spreading all over the world. What is really interestingRead MoreAnalysis Of Talk Them Dead, House Wife Advertisement1524 Words à |à 7 Pagesand guarantee the message is being send out. In this advertisement, the blood coming out from the phone which ââ¬Å"the wifeâ⬠is holding, represents the death, injury or accident of the second character, who is over the phone. However, from a realistic logic, the blood would not be spraying from the phone and reaching ââ¬Å"the wifeâ⬠on this side. This manifestation creates an imagination spatial to the audience and linked together with the story. It is hard to create a scene which represents the accident thatRead MoreThe Price that Comes with Diversity is Racism1048 Words à |à 4 PagesI pledge Allegiance to the flag of the United States of America and to the Republic for which it stands, one nation Under God, indivisible, with Liberty and Justice for all. Everyday of our pre-college educational lives, we stand and recite this pledge as a routine instead of an actual pledge. We go through school not knowing the actual meaning and not caring if we did. But for some people, the pledge is a forbidden text, not to be said through their lips even if forced for they feel the pledgeRead MoreWhat Is A Good Life?1463 Words à |à 6 Pagestranslated a work on ethics called ââ¬Å"Nicomachean Ethicsâ⬠, to where he states ââ¬Å"there is some end to the things we do, which we desire for its own sake, and if we do not choose everything for the sake of something else (the process would go on to infinity, so our desires would be empty and vain)â⬠. Meaning happiness can come from completing a task, having a task, or working towards the next task. But if we do not choose a desired thing or feel as if we have worth we cannot find happiness. Aristotle is a philosopherRead MoreJean Jacques Rousseau And The Discourse On Inequality1546 Words à |à 7 Pagesthat the savage lives within himself, whereas the citizen, beside himself, knows only how to live in the opinion of others; in so much that it is, if I may say so, merely from their judgement that he derives the consciousness of his own existen ce,â⬠(Rousseau) The quote deriving from one of historyââ¬â¢s most powerful and opinionated critique to ever be written, The Discourse on Inequality. This harsh critique is also something that many historians still look back on due to its relevance. Years after Rousseauââ¬â¢sRead MoreRacism, Violence, And Violence1659 Words à |à 7 PagesRacism has been relevant in our country for several decades, and it is still one of the largest issues within our country. With us watching and hearing about racism within the news almost everyday, it is becoming something we just expect to see and hear about. Racism has ruined many people s lives, which causes the victims to want to express their feelings in a way that gains the attention of others. The main ways that racism is relevant within our everyday lives is within sports, music, news,
Sunday, December 29, 2019
Sports Logo - 868 Words
Priyanka Vasudeva ââ¬Å"Sports Logos an Insult to Aboriginalsâ⬠By: Noah Augustine ââ¬Å"Sports Logos an Insult to Aboriginalsâ⬠is an essay explaining how professional sports teams use Indian symbols. Aboriginals find it very offensive when sports teams adopt their cultural icons. The writer uses examples such as Cleveland Indians, Washington Redskins and Washington Redskins to portray an image of how these icons have been use. Augustine states that the use of these religious symbols or spiritual leaders as sports logos is offensive. Also, this leads to children to be victims of racism. It can be argued that people feel Aboriginal people should be honoured that these imagery of Indians is being used. Augustine argues back that no honour liesâ⬠¦show more contentâ⬠¦He is bitter, assertive and angry because he believes that racism should be apart from national sport teams. ââ¬Å"With baseballââ¬â¢s Atlanta Braves and Cleveland Indians, footballââ¬â¢s Kansas City Chiefs and Washington Redskins, and hockeyââ¬â¢s Chicagoââ¬â¢s Blackhawks, prof essional sports organizations are turning a blind eye to racism in professional sports,â⬠(Augustine 390).This sentence from the essay shows that professional teamsââ¬â¢ and companies ignore the actual real point of naming the teams and what they actually mean. Also ââ¬Å"In fact, the use of this imagery is insulting to most Aboriginal people.â⬠(Augustine 389) is pretty much explaining that sports teamââ¬â¢s use of logos have insulted Aboriginals because the logos are main points of Aboriginals. The mood of the essay as a whole is to make the audience realize that what the aboriginals are thinking and trying to make them feel guilty because it offends the aboriginal people. Audience is pointed towards everyone, to make the point of racism. The writing is formal so audience as a whole can understand the point he is making. Also the way Augustine wrote the essay it makes it easier to express his opinion in the state everyone can understand his point of view and some people who agree to this can relate and those that do not can argue why they do not agree and what their point of viewShow MoreRelatedSports Logos And Racism : Sports And Ethnic Relations2849 Words à |à 12 PagesThompson Race and Ethnic Relations ââ¬â SOC 215 Tina Eyraud Sports Logos and Racism Sports teams across the United States, ranging from high school to college all the way to the NFL teams, have derogatory names and logos that come from a variety of sources. Some of the most controversial names come from Indigenous culture, such as the Washington Redskins. The ongoing battle between who owns the name and whether or not these sports teams can use the names, is nothing new. This issue has beenRead MoreSports Logos By The Late Noah Augustine1926 Words à |à 8 PagesThe essay ââ¬Å"Sports Logos an Insult to Aboriginalsâ⬠is written by the late Noah Augustine. This essay is written in his point of view and itââ¬â¢s based on his opinion of why he thinks that big money sports teams shouldnââ¬â¢t be using the Aboriginals culture or religious symbols to represent a certain sports team. The author thinks that itââ¬â¢s an insult to his people, his culture being Aboriginal himself, he states in his essay his is preferred to be known as (Miââ¬â¢kamq) rather th an Indian. He directly statesRead MoreNo Logo1167 Words à |à 5 PagesNaomi Klein in her book No Logo outlines her thoughts as to how marketing and advertising by a company has made a dramatic shift from showcasing a product, to the branding of the company name. Companies have now shifted their focus to creating an association between the company and an idea. The company then uses this idea to sell their products. In her book she also addresses the growing massive globalization of corporations into global Goliaths. She makes the claim that such large corporationsRead MoreNike Brand Equity1038 Words à |à 5 PagesNikeââ¬â¢s sources of brand equity hit all the way to the top of the CBBE pyramid for American consumers. Within the first two years alone Nike had 50% of the market share for athletic shoes. Salience is huge with the Nike logo. About 97% of Americans were able to recognize the Nike logo in 2000 (139). Imagery and performance were the main points that Nike stressed with its brand when it advertised itself. Nike stresses its performance as a main key point. Nike has been able to fulfill individual needsRead MoreNike Ad Campaign Analysis1272 Words à |à 6 Pagesproducts. As long as there have been consumers there have been ads, although in many different media. Different companies or groups release ads to promote a certain product, idea, or brand. Nike is no exception. Nike has been a leading brand in sports for 46 years. They are most known for their athletic shoes, but Nike manufactures all sorts of athletic apparel as well as equipment. Nike publishes many printed advertisements every day. Their ad campaign has been an iconic one, using repetitionRead MoreAn Article On Managing Cultural Diversity Within Sports Organizations : A Theoretical Perspective963 Words à |à 4 PagesSports are the entertainment that is spreading throughout the world. Because of this, there are many sports leagues that are culturally diverse. People have started the address the issue of diversity in sports. For example, Leo Kahane, Neil Longley, and Robert Simmons wrote an article titled ââ¬Å"The Effects of Coworker Heterogeneity on Firm-Level Output: Assessing the Impacts of Cultural and Language Diversity in the National Hockey League,â⬠and this article talks about how teams and players have toRead MoreMarketing Mini-Project Essay650 Words à |à 3 Pagescolo rs does it use predominantly in its logo or packaging? How do these colors affect the perception of its products? Answer: The color which L.L BEAN usespredominantly in its logo and packaging is green. Green symbolizesnature, freshness, health, andlife. It is the most restful and comfortable color.L.L BEAN is an outside door sports brand company. Their targeting customers are the people who love outside sports and prefer to close the nature. Thegreen color logo and packaging can make customerseasilyRead MoreEthos And Its Effect On Society1129 Words à |à 5 PagesNow, everyoneââ¬â¢s rushing out the door. Why is everyone suddenly so willing to trust a random stranger? This occurs because of a thing called ethos. Ethos is the appeal to character. It is one of Aristotleââ¬â¢s three ingredients of persuasion known as logos, the appeal to logic, pathos, the appeal to emotion, and ethos, arguably the most important and persuasive part of an argument. Ethos is the strongest and most effective method of persuasion that establishes likability and credibility which createsRead MoreIntegrated Marketing Communications Plan For Showtime Energy Drink Company1405 Words à |à 6 Pagesold. These males and females live a consistent adventurous and outgoing lifestyle. They like to be adventurous or try to at least for a thrilling lifestyle. Showtime males and females like to be a part of very competitive sports or any other sports activities and extreme sports activities. Showtime defines the majority of these customers as Generation Y because they are not only very active males and females but very active students who need the energy to finish study all night and finish many projectsRead MoreNike Case Study1112 Words à |à 5 Pagesthe pyramid were the Ultimate/Performance Athletes. These included big names in the fields of running sports. They are the people who join sports to be athletes. The second in line are those people who are not necessarily athletes, however, the activities they carry out are athletic in nature. Lastly, the third tier of the pyramid included those people who are influenced by the culture of sport. Nike decided to target these segments using what they call the Pyramid of influence. They believed that
Friday, December 20, 2019
The Amistad Case Of American History - 923 Words
The Amistad case was a very important case in American history. The ship Amistad was a Spanish ship carrying slaves ended up on American soil. The African slaves high jacked the ship and killed the captain and demanded the crew to sail the ship back to Africa. The slaves claimed that they were freeman and not slaves. They had been kidnaped from their homeland brought abroad the ship Amistad which not a slave carrying ship and had suffered cruel and unusual punished aboard the ship. The Spanish claimed that the slaves belong to them and should be returned to them along with all of the cargo from the ship. This case involved several legal issues, the rights of the slaves, the rights of Spain and international laws , the Treaty with Spain, and last but not least the rights of human being according to the U.S. Constitution. In this case the Spanish claimed that the Amistad ship should be returned to them along with all of the cargo that was on board including the slaves. The slaves and all of the cargo were rightfully the property of Spain. They also stated that if the United States would deny their claim they would be in violation of the treaty signed with Spain on October 27, 1795 involving the rights of international laws. The slaves claimed that they were not slaves that they were born freemen in their country of Africa and were kidnaped and brought on board the Amistad. The slaves were accused of murder which they did not deny. They claimed that the Amistad shipShow MoreRelatedEssay on The Heroic Slave of Amistad1516 Words à |à 7 Pages In 1997 a movie called Amistad depicted the true story of a group of Africans that were taken from their families and forced into slavery. Although the movie was heavily criticized for its inaccurate tale of the terrible ordeal, it gave the story world-renowned attention. The real story had more drama and tearjerker parts then the movie did. If the movie ever gets remade, hopefully this time it follows the facts exactly. A man named Sengbe Pieh, commonly known in the United States as Jose CinqueRead MoreSlave revolt comparrison of La Amistad and Benito Cereno1564 Words à |à 7 Pagesthe ship back to their home country, but how often did that happen in real life? Herman Melville must have gotten his inspiration from somewhere. Around the time that Benito Cereno was written, the slave trade ship La Amistad was sailing around. Throughout history, slave revolts were very common on ships. Slave ships during the 15th century through the 19th century became the arenas of fighting spirits and strong will for captive Africans. Their hope for survival made resistance possibleRead MoreAmistad: The Double Nature of Slavery Essay1022 Words à |à 5 PagesAmistad is a 1997 movie that portrays the 1839 mutiny aboard an illegal slave ship called La Amistad. It focuses on the 1841 Supreme Court case where the American justice system is giving the job of deciding what is supposed to happen to the Africans aboard La Amistad, the shipââ¬â¢s captains, the ships and all of the other property aboard the ship. Leading to the rebellion aboard La Amistad, the main character, Cinqueââ¬â¢ and a number of his fellow Africans had been illegal stolen and were being broughtRead MoreDo The American Population Know so Much About Slavery?1049 Words à |à 5 PagesThe majority of the diverse American population knows a little something about the topic, slavery. Whether theyââ¬â¢ve learned about it from a chapter of a textbook or an educational film from their history class, or have heard stories of their ancestors passed down from generation to generation, we all have an idea of what slavery is. However, we do not know the basics. For example, when did slavery come into play? How did this manner of treating ââ¬Å"uncivilizedâ⬠people like property become accepted, andRead MoreThe Amistad Conflict Essay1401 Words à |à 6 PagesThe Amistad Conflict In January 1839, fifty-three African natives were kidnapped from eastern Africa and sold into the Spanish slave trade. They were then placed aboard a Spanish slave ship bound for Havana, Cuba. Once in Havana, the Africans were classified as native Cuban slaves and purchased at auction by two Spaniards, Don Jose Ruiz and Don Pedro Montez. The two planned to move the slaves to another part of Cuba. The slaves were shackled and loaded aboard the cargo ship Amistad (Spanish forRead MoreAnalysis Of The Film La Amistad 942 Words à |à 4 PagesSummary In this review, I will be focusing on the symbolism the film La Amistad puts forth in terms of the great injustices of slavery, relating to both domestic usage and international trade. I hope to learn more about the actual events as I research and compare the filmââ¬â¢s plot to historical accounts, as well as gaining a better perspective on just how horrid the Middle Passage was. I feel as though abolition would be the most appropriate paradigm for this review, as many of the views expressedRead MoreEssay on Slavery, Womens Rights and Inequality in America1540 Words à |à 7 PagesAmerica by far is the most diverse country on the face of the earth. America today is known for freedom, equality, democracy, and a defender against tyranny. The foundation of American values lay in a belief of independence, nationalism, capitalism, and religion. However, many conflicts have arisen over these values in the past. Capitalism and other characteristics have made America great, but they have brought about their own set of inequalities. Those inequalities have deep roots in race, cultureRead MoreAnalysis Of The Book Amistad By Steven Spielberg And Howard Jones Book, Mutiny On The Amistad Essay1972 Words à |à 8 Pagesââ¬Å"Amistadâ⬠movie is directed by Steven Spielberg and Howard Jonesââ¬â¢ book ââ¬Å"Mutiny on the Amistad: The Saga of a Slave Revolt and its Impact on American Abolition, Law and Diplomacyâ⬠are historical accounts of the slave mutiny that occurred in the year 1839. The incident happened when the slaves at sea, aboard on La Amistad. Spielbergââ¬â¢s movie depicts the incident in visual word, whereas Jonesââ¬â¢ has written the book and depicted the entire incident by using words. Both mediums capture the case that hadRead MoreReflection Of The Movie Amistad1426 Words à |à 6 PagesAmistad 1. What is the Central message of this motion picture? The fact that the freedom that we experience today did not come easy, many things had to happen in order to get where we are. 2. Was the film effective in communicating this message? In what ways? Yes, the film showed what it was like back in the day when people from Africa were forced to leave their homeland and become slaves against their will. It showed how the case against the Amistad Africans led to political changes in the U.S.Read More Amistad Essay2370 Words à |à 10 Pages;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;nbsp;History 103-3 Lââ¬â¢Amistad nbsp;nbsp;nbsp;nbsp;nbsp;The Amistad, ironically a ship that means ââ¬Å"friendship,â⬠was the setting of one of the most historical slave revolts led by black Africans in 1839. This revolt gained considerable attention from the American population, the media and well as other international interests. It was the black insurrection on board the Amistad that ignited the underlying issues of politics, slavery, sectionalism
Thursday, December 12, 2019
Public Relation Officers free essay sample
Job description Public relations (PR) is about managing reputation. This career field aims to gain understanding and support for clients as well as to influence opinion and behaviour. PR officers use all forms of media and communication to build, maintain and manage the reputation of organisations ranging from public bodies or services to businesses and voluntary organisations. They communicate key messages, often using third party endorsements, to defined target audiences in order to establish and maintain goodwill and understanding between an organisation and its public. PR officers monitor publicity and conduct research to find out the concerns and expectations of an organisations stakeholders. They then report and explain the findings to its management. Typical work activities A public relations (PR) officer often works in-house and can be found in both the private and public sectors: from the utility and media sectors to voluntary and not- for-profit organisations. Some PR officers may be based in consultancies. We will write a custom essay sample on Public Relation Officers or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The role is very varied and will depend on the organisation and sector. Tasks typically involve: * planning, developing and implementing PR strategies; * liaising with colleagues and key spokespeople; * liaising with and answering enquiries from media, individuals and other organisations, often via telephone and email; * researching, writing and distributing press releases to targeted media;
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